Boosting Customer Acquisition with Living Voices - Social Non-Profit, Seattle, USA

Description of impact (500 words)

Living voices is a social education theatre company that specialises in live performance within a immersive media set. They develop theatre experiences that highlight lived experience through historical themes.
A team of business undergraduates made initial contact with the organisation, gathered requirements and created a PPC (pay-per-click) search marketing campaign in Google Ads with the aid of a google grant.

Category of impact	Cultural, Societal , Economic