Research output per year
Research output per year
Personal profile
Education/Academic qualification
PhD, Key Components of Consumer Engagement: a Firm-hosted Virtual Customer Environment Perspective
Masters Degree, MBS
Postgraduate Diploma, Grad Dip (Computing)
Bachelors Degree, BA (Hons) Marketing
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Dive into the research topics where Ethel Claffey is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
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Collaborations and top research areas from the last five years
Recent external collaboration on country/territory level. Dive into details by clicking on the dots or
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Investigating knowledge dissemination and social media use in the farming network to build trust in smart farming technology adoption
Dilleen, G., Claffey, E., Foley, A. & Doolin, K. J., 27 Jun 2023, In: Journal of Business and Industrial Marketing. 38, 8, p. 1754-1765 12 p.Research output: Contribution to journal › Article › peer-review
Open Access13 Citations (Scopus) -
Building an interoperable space for smart agriculture
Roussaki, I., Doolin, K., Skarmeta, A., Routis, G., Lopez-Morales, J. A., Claffey, E., Mora, M. & Martinez, J. A., 01 Feb 2022, In: Digital Communications and Networks.Research output: Contribution to journal › Article › peer-review
Open Access30 Citations (Scopus) -
Exploring the factors influencing Smart Farming Technology adoption and the role that trust plays.
Dilleen, G., Claffey, E. & Foley, A., 25 Aug 2022, Irish Academy of Management.Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review
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My Starbucks Ideas: Co-creation Strategies: Case study
Claffey, E., 2022, Foundations of Marketing. Fahy, J. & Jobber, D. (eds.). 7th ed. McGraw HillResearch output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review
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Nike’s Marketing Strategy: Just Do It: Case Study
Claffey, E., 2022, Foundations of Marketing. Fahy, J. & Jobber, D. (eds.). 7th ed. McGraw HillResearch output: Chapter in Book/Report/Conference proceeding › Chapter › peer-review
Prizes
Activities
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Psychology and Marketing (Journal)
Claffey, E. (Reviewer)
2018 → …Activity: Publication peer-review and editorial work › Publication Peer-review
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Journal of Interactive Marketing (Journal)
Claffey, E. (Reviewer)
2018 → …Activity: Publication peer-review and editorial work › Publication Peer-review
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The Irish Journal of Management (Journal)
Claffey, E. (Reviewer)
2018 → …Activity: Publication peer-review and editorial work › Publication Peer-review
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Journal of Marketing Management (Journal)
Claffey, E. (Reviewer)
2018 → …Activity: Publication peer-review and editorial work › Publication Peer-review
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