Brand Experience in Tourism in the Internet Age

Research output: Chapter in Book/Report/Conference proceedingChapterpeer-review

Original languageEnglish (Ireland)
Title of host publicationBrand Experience in Tourism in the Internet Age
EditorsScott McCabe
PublisherLondon: Routledge
Chapter3 Strategic Issues in Tourism
Pages140-150
Number of pages10
Publication statusPublished - 2013

Cite this