Guest editorial: Social media in business-to-business interaction, engagement, co-creation, and communication

Helen McGrath, Thomas O'Toole, Conor Drummond

Research output: Contribution to journalArticlepeer-review

1 Citation (Scopus)
Original languageEnglish
Pages (from-to)1601-1606
Number of pages6
JournalJournal of Business and Industrial Marketing
Volume38
Issue number8
DOIs
Publication statusPublished - 27 Jun 2023

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