Abstract
Leveraging prior relevant research conducted in the innovation, organisational, strategy, marketing, consumer, and psychology literatures over the past 48 years; this paper adopts a multidisciplinary approach for proposing a conceptual framework of firm-level innovativeness for developing truly innovative small and medium sized organisations, with particular emphasis on implementation. The focus of this paper is not purely about developing a conceptual framework of a theoretical or descriptive nature, but also addressing the practical creativity- and innovativeness- related matters that are of direct relevance to SMEs in the strategic management of firm-level innovativeness. This paper attempts to unify and synthesise current innovativeness literature to provide a broad set of principles for managers by prescribing a set of implementable guidelines that will act as a preliminary step towards informing SMEs how they can achieve greater firm innovativeness to become truly innovative organisations. It is envisioned that the suggested research will make a valuable and unique contribution to a very significant gap in the innovation and business strategy literature on three distinct levels: conceptual, theoretical, and practical. Moreover, by adopting a multidisciplinary approach, this paper will not only inform the ongoing research agenda on firm-level innovativeness; but will also underline, to innovation and business researchers, the added-value of extending their research lens to include applicable streams from other schools of thought.
Original language | English |
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Publication status | Published - 2009 |
Event | The European Conference on Creativity and Innovation, - Brussels, Brussels Duration: 01 Jan 2009 → … |
Conference
Conference | The European Conference on Creativity and Innovation, |
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City | Brussels |
Period | 01/01/2009 → … |