Relationship governance: structure and performance

Research output: Contribution to journal › Article › peer-review

Original language	English (Ireland)
Pages (from-to)	327-341
Journal	Journal of Marketing Management
Volume	16
Issue number	4
Publication status	Published - 2000

Cite this

@article{7ad0ad83ce0a494d848c8fa6cf63ef69,

title = "Relationship governance: structure and performance",

author = "Tom O'Toole and Bill Donaldson",

year = "2000",

language = "English (Ireland)",

volume = "16",

pages = "327--341",

journal = "Journal of Marketing Management",

issn = "0267-257X",

publisher = "Taylor and Francis",

number = "4",

}